Tuesday, November 23, 2010

OMFG - $78 for the new Challenge Tank????



Lululemon has updated the look of their website - I like it - and uploaded the new Challenge line. I had read it was pricey but almost spit out my coffee when I spotted the price. $78 for the tank!!! For that price the tank needs to make me look ten pounds thinner and ten years younger. The Challenge tank does look cute in some of the real life photos but on the web model it looks like some sort of alien hand is grabbing her chest. I dunno, maybe the new material is the best thing since sliced bread but I'm pretty happy with a lot of Lululemon's technical fabrics - circle mesh, light luon, silverscent, swiftly tech, running luon, and luxtreme not to mention good old luon - so I think any improvement in feel and function might be incremental and certainly not worth a 34% increase in price.  I wonder if the material will be coming in any other color than black. I'm not really much for wearing the all-black ninja look. I do like the anti-stink angle but that isn't a major priority for me since I wash my clothes every one or two wearings. The only items I've had an issue with are the swiftly tech fabrics in a couple of colors and the circle mesh. Anyway, I am really curious to try this tank and the rest of the Challenge line on. If any of you have tried it, please give us your reviews.

Here is the Challenge webpage (under Silver Luon):


Also, the bottoms and the bra only go to a size 10 while the two tanks go to a 12. Booooo.

22 comments:

Anonymous said...

Thank you Oprah!

chelsea said...

these prices are crazzzzzyyyy. even for lulu! it will be interesting to see how the new line sells.

LuluAddict said...

The jacket is supposed to be $168. I think for those prices the designs have to be a lot better. I don't care for any of the new Challenge items, particularly since they are all black. I hate to give them any ideas but if they offered limited edition prints then they might get me to pony up the big $ but not with the current Challenge designs.

Becky said...

Not a fan of the Challenge Line. Definitely not a fan of the crazy prices.

Anonymous said...

Luluaddict, you crack me up! You said exactly what I was thinking...even the OMFG!! hehe
Thanks for the giggle.

And, I think they are pricing themselves right out of the market! Crazy, ridiculous pricing. I mean, it really doesn't look all that special. And I'm not a fan of the design of the tank. After you said it, I scrolled back up to have a look - it does look like a three fingered alien hand on the chest! Funny looking.

An Inquiring Mind said...

That's nuts. Just nuts. Who is going to pay that?!

Anonymous said...

Awesome! A price increase means I'll buy less Lulu! This is great news ;) I hope the price of pants goes to $200 so I'll stop even thinking about getting any new ones. Thanks LLL

momof5 said...

I think the challenge is getting people to pay the ri-freaking-diculous price!!!

LuluAddict said...

LOL, Momof5.

Neph said...

What is this junk?

Seriously, I'm still waiting the the muted poncho stripe scuba to hit the US, but a bunch of overpriced blah does?

LuluAddict said...

@Neph- Gotta agree, the Challenge series does not look very exciting in the photos. I am still waiting for the Boobs on a Wire to hit the US. Where the heck is it?!?! The muted poncho and the blue poncho stripe Scubas are gorgeous. I also like the new chili red and cactus green ones, too. Since it's finally cold enough for me to turn the heat on I've decided I need a couple more Scubas. I'm just waiting for the right colors.

ellie said...

When I saw the new stuff and the prices, I was definitely shocked. I'm not going to pay that much for the tanks - even if they are cute. I have to draw the line somewhere. I have a hard time imagining that these will really be anti-stink. It's still polyester. It is interesting that they don't give the full fiber content on the web...

Anonymous said...

the challenge sucks in my opinion! it does nothing for me and i live in lulu clothes 24/7. i think lulu's prices are high enough but if they keep bumping it up i think they will loose a lot of buisness. mom's wont pay that price for a 11 yr old anymore!

Marci said...

alien hand grabbing her chest

hahahahahahah!!! thanks for the laugh (ITA!)

Glow said...

Overpriced and offered in only one color? I suspect these will end up in loot. Speaking of which, I have not seen new loot on the website in a while now. :(

Anonymous said...

No wonder their sales are up 70% from last year, with these inflated prices. I really think they are too full of themselves right now and will charge whatever inflated prices for their goods, i.e. Merino Pullover and now the Challenge line.

I will buy less for sure.

LuluAddict said...

I know I am waiting for new Loot. It's gotten happen soon, right? I'm also waiting for some super loot bargains like $24 gym bags and $3 underwear. Ahhh, those were the days.

Anonymous said...

Yeah - no Loot in AGES!
I am waiting on the Poncho Stripe Scuba too! WHERE THE HECK IS IT?! I'm about to find an Aussie Angel and fork over the $160+ to get one sent to me....

Anonymous said...

Tried it on today. The tank. Glorified push your limits tank. Not worth 80 bucks.

LuluAddict said...

@ Anon 3:24 pm - What did you think of the material? Is it the same thickness as regular luon? Do you feel the lines of silver on the inside of the material? Did you feel hot when you wore it or was it breathable? I am so curious as to why they would jack the price up so much. Based on the comments I've read I'd expect a re-pricing pretty quickly.

RunningOnCoffee said...

At $78, that tank better eliminate my need for a high impact full support bra underneath.

Lulaholic said...

I have a log in now - anon 3:24.... It felt slightly thicker, other than that I thought it shaped my girls a little funny.... kind of jutted out in the middle.... it fit nicely, but I didn't think it was any better than a push ur limits... and for the price at least you would have the colour selection if you opted out of this 80+ dollar tank.